Music Oracle: Pandora
2The CTO of Pandora was nice enough to point out Pandora is now open for everyone (this is why I love blogging). So I gave it a shot.
First off, unlike Scoble, I actually like the flash interface. Works well enough for me. Nothing to download, runs right from the browser.
The interface is good. Very simple, which is exactly the right way to do it. Let’s take a moment to appreciate an interface that could’ve had a million buttons but only has a few. Good.
The basic idea is: starting with an artist you like, Pandora will guide you to other music you might like. It uses a radio metaphor; you create a radio station by specifying an artist or a song, and music streams to you, from that artist and other related artists. You can’t forward or rewind songs or go back to previously played songs. It uses the music genome project to form its recommendations, which apparently is based on fairly deep analysis of the various musical qualities such as temp, style, etc. Pandora will tell you why it chose a particular song to play, quite a neat little feature.
My first attempt was N.E.R.D., a group I’m just getting into. The next immediate recommendation was excellent, but alas I lost it when I switched from the in brower to the pop-up interface. Is there a way to get history?
Interestingly, N.E.R.D. is not available on Pandora. More interestingly, this didn’t bother me. I already know them; that’s what I’m starting from. I’m much more interested in the new artists Pandora can lead me to. In fact, the most useful thing Pandora could do for me is lead me to new music that I don’t already have in my collection, and hence haven’t heard a million times on my mp3 player.
So I tried a few others:
Beatles led me to Billy Joel and Elton John, which I suppose are reasonable suggestions, but I definitely can’t listen to. For some reason I didn’t hit the “I don’t like it” button; I just moved on.
I tried Oasis next. Not sure where that took me, but I gave up on that too,
PM Dawn next. Not great, didn’t really capture what makes them different from the other groups in the same genre. Gave up.
Maxwell didn’t go anywhere good either.
Cheb Khaled and Cheb were not recognized as artists Pandora knows. That’s not good. I guess US music only? That’ll be a problem.
Coldplay was not available but took me to The Perishers, which I liked. Cool.
Ok, so for the most part it didn’t work out for me, but I still like the service. I know I’m a pain to please and have odd tastes, so I’m not really surprised it didn’t work great for me. Generally speaking I dislike a lot more than I like, so it’s hard to find a recommendation I would actually like. That first recommendation on N.E.R.D. was really good, so that could’ve been something.
Now to complaints and suggestions: where’s the button to export my “stations” into a playlist or RSS? Remember, all my data are belong to me.
How about some pre-made radio stations? I know this is based on my preferences, but I don’t want to have to always enter an artist to start things off. Give me a way to turn off my brain and just listen.
Hmm. Second take on the interface: give me a way to rewind. Let me listen to that song agin.
Overall, I quite liked Pandora. Not sure if I’ll end up using it or if it’ll fall by the wayside. It does require you to actively participate in choosing your music, which is a good thing, except that music is usually background to the other 19 tasks I got going on, and I’m not necessarily looking for a 20th.
Would I pay for it? Don’t know. Maybe. I have Yahoo Music Unlimited, but if I didn’t have that, this might be attractive.
I’ll continue to try it out. Hopefully as it learns about me it’ll magically choose great new songs and I won’t have to actively participate in choosing things, returning to my favored vegetative state.
Manage your expenses via Email, SMS, iPhone, Twitter, Voice (Call and say your expense), IM (Yahoo, AIM, MSN), or Web.